How Stemfra account holders opt in to receive text message alerts, and exactly what they agree to. This page is published so it can be reviewed without a Stemfra account.
Where the opt-in happens
A business owner creates a Stemfra account at stemfra.com, then opens Profile → Notification settings in their dashboard at cms.stemfra.com. There they enter their mobile number and tick a box that is empty by default. Nothing is sent until that box is ticked, and ticking it is not required to use Stemfra.
The opt-in, step by step
Screenshots of the actual Stemfra dashboard, not a mock-up.
- 1
Open Profile, then Notification settings
The account holder signs in to their Stemfra dashboard at cms.stemfra.com and opens Notification settings from their profile menu. Text message alerts sit at the top of that page.
- 2
The consent form, untouched
The box is empty by default and nothing is sent until it is ticked. Ticking it is not required to use Stemfra. The button stays disabled until both a valid mobile number is entered and the box is ticked.
- 3
Number entered and consent given
Only once the account holder has entered their own mobile number and ticked the box does the button become available. The form shows the exact number it will text back, so there is no ambiguity about what was consented to. Submitting records the consent with a timestamp and sends a confirmation text.
The consent language
Text me Stemfra account alerts: new leads, new bookings, missed calls, and billing notices. Message frequency varies with your business activity. Message and data rates may apply. Reply STOP to opt out, HELP for help.
Programme details
- Who receives messages
- Only Stemfra account holders: the owners and staff of businesses that use Stemfra, who created an account themselves and turned text alerts on. We never message the general public, and we never buy, rent, or import phone lists.
- What we send
- Account notifications about your own business: a new customer lead, a new or cancelled booking, a missed call, and billing notices such as a failed payment.
- Message frequency
- Varies with your own activity. A busy week means more messages; a quiet one means fewer. There is no cap and no fixed schedule.
- Cost
- Message and data rates may apply. Stemfra does not charge for these alerts.
- Stopping messages
- Reply STOP to any message, or turn the setting off in your dashboard. Reply HELP for help.
- Your number
- We never share or sell your mobile number or SMS opt-in data with third parties or affiliates for marketing or promotional purposes.
Example messages
- Stemfra: New lead for Argyle & Sons. Dana Reed, (415) 555-2671, asked about a Scissor haircut. Reply or call them now. Details: cms.stemfra.com. Reply STOP to opt out.
- Stemfra: New booking at Argyle & Sons. Dana Reed, Saturday 2:30 PM, Scissor haircut. Contact them to confirm any details. Reply STOP to opt out.
Customer messages sent for businesses on Stemfra
Separately from account alerts, Stemfra sends text messages on behalf of the businesses that use it, to those businesses’ own customers: appointment reminders, a review invitation after a visit, and occasional updates such as a birthday greeting. Every message names the business it is sent for. A customer only ever receives these after opting in themselves, one of two ways.
Opt-in 1: the booking form
When a customer books an appointment on a business’s website, the “Your details” step shows a checkbox that is empty by default. Booking does not require ticking it, and nothing is sent unless the customer ticks it and provides their own mobile number.
Opt-in 2: the email invitation
Businesses may email their existing customers about their new website. That email contains a “prefer text reminders?” link addressed to that customer alone. Tapping it records the opt-in with a timestamp and shows this confirmation, including how to opt out again:
The consent language
Text me appointment reminders and occasional updates from this business. Message frequency varies. Message and data rates may apply. Reply STOP to opt out or HELP for help.
Programme details
- Who receives messages
- Customers of businesses on Stemfra who personally opted in through one of the two flows above. A business can never opt its customers in for them, and imported contact lists are never texted.
- What we send
- Appointment reminders, a review invitation after a visit, and occasional updates from the business the customer chose, such as a birthday greeting or a holiday note. Every message begins with the business’s name.
- Message frequency
- Varies with the customer’s own bookings; typically a few messages around each appointment.
- Cost
- Message and data rates may apply. Neither Stemfra nor the business charges for these messages.
- Stopping messages
- Reply STOP to any message. The opt-out takes effect immediately. Reply HELP for help.
- Your number
- We never share or sell mobile numbers or SMS opt-in data with third parties or affiliates for marketing or promotional purposes.
Example messages
- Clean Cuts Barbers via Stemfra: reminder, your Classic Cut is tomorrow at 2:30 PM. Reply STOP to opt out.
- Clean Cuts Barbers via Stemfra: thanks for visiting! If you have a moment, we’d love a Google review: [link]. Reply STOP to opt out.
Questions about either programme: [email protected].